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  Customer Quotes  
  "eTranslate has clearly demonstrated that it will be the leader of this highly competitive globalization software industry by delivering a product that will solve the complexities of large-scale localization initiatives."

–Lip-Bu Tan, Walden International
Executive Management

Phil Shawe
President and Chief Executive Officer

Phil Shawe has been the President and Chief Executive Officer at, inc. since the company's incorporation in November 1999. Prior to that, Mr. Shawe was the Co-founder of one of the world's leading business-to-business providers of document translation, TransPerfect Translations, Inc. From 1992 until 1999, Phil co-managed the day-to-day operations of TransPerfect with his business partner, Liz Elting, to help orchestrate the company's growth from a single office start-up to an industry leader, operating from offices in 15 cities on three continents. Prior to founding TransPerfect Translations, Mr. Shawe was a Financial Analyst at Chemical Bank and a Global Custody Consultant at Merrill Lynch. Mr. Shawe holds a Masters in Business Administration from NYU's Stern School of Business and a Bachelor of Sciences degree from the University of Florida where he triple majored in Finance, Marketing and Risk Management.

Roy B. Trujillo
Chief Operating Officer

Roy B. Trujillo is the Chief Operating Officer at and brings significant experience in areas related to the needs of rapidly growing companies. Prior to his employment with, Mr. Trujillo served for 5 years as President and CEO at Leona's Foods, Inc. During that time revenues at LFI increased over 800%, and his efforts were largely responsible for transforming an unknown company operating locally into a national supplier of food products to the upscale natural food industry. Prior to his involvement with LFI, Mr. Trujillo held various technical and management positions at IBM, SBC Communications (formerly Southwestern Bell Telephone), and Chase Investment Services. Mr. Trujillo earned an MBA specializing in Corporate Finance and Entrepreneurial Studies at New York University's Stern School of Business. Mr. Trujillo also holds a Bachelor of Sciences degree in Industrial Engineering from New Mexico State University.

Mark Hjerpe
Director of Sales

Before joining, Mr. Hjerpe was with Bowne & Co for 5 years where he held various assignments, leading the company's expansion effort in South East Asia, managing the company's operations in India, and opening the Tokyo office of Bowne & Co. Prior to his position at Bowne, Mr. Hjerpe was one of the most successful sales executives at TransPerfect Translations where he focused on developing TransPerfect's client base in the financial services and legal industries. Before joining TransPerfect, Mr. Hjerpe spent 2 years as a Sales Executive at Merrill Corporation, where he was responsible for growing Merrill's market share in Latin America. Mr. Hjerpe graduated with a BA in Spanish from Humboldt State University and an MA, with Honors, in Latin American Studies from UCSB.

Tim Coughlin
Director of Marketing and Communications

Mr. Coughlin brings 6 years of marketing and communications experience to Prior to joining the company, Mr. Coughlin was the Director of Communications at iTurf Inc. a leading retailer of apparel and accessories for teens and young adults. Prior to working with iTurf, Mr. Coughlin was with Edelman Public Relations Worldwide for 3 years where he developed marketing and communications programs for clients including LEXIS-NEXIS, GeoCities, Warner-Lambert, Pfizer and Mr. Coughlin graduated from Davidson College in 1993 with a Bachelor of Arts degree in History.

Elizabeth Elting

Elizabeth Elting is President and CEO of TransPerfect. Elting manages TransPerfect's day-to-day operations and orchestrated its growth from a single office start-up to an industry leader, operating from offices in 19 cities on 3 continents. Widely recognized as an industry leader, Elting has been cited in The Wall Street Journal, The New York Times, and Crain's New York Business as a pioneer in addressing the growing demand for professional, high quality translation services. Elting is also Chairwoman and Co-founder of

Mike McPherson
Director of Client Services

Mike McPherson has been Director of Client Services for since joining the firm in February, 2002 following's acquisition of Language For Industry Worldwide, where he was Vice President of Sales and Marketing. Prior to that, McPherson held a similar position at Terra Pacific, another language services company, which was acquired by LFI in 1998. McPherson has nearly 13 years experience in the language services industry, including experience earlier in his career as a project manager and technical communicator. He was instrumental in growing Terra Pacific's annual revenues from $750,000 to $3 million. Currently he manages a staff of five Account Executives and support staff and is responsible for maintaining and growing strategic accounts such as Hewlett-Packard Company, Philips, Canon, and other international IT firms. McPherson holds a B.S. In Technical Journalism from Oregon State University.

Marc Johnson
General Manager, Oregon

Marc Johnson is the General Manager of LFI's Oregon operations. Mr. Johnson joined Terra Pacific in 1990 as a Project Manager. In 1995, he became a full-time employee of Hewlett-Packard Company as a Localization Engineer. In 1997, he rejoined the Company (now LFI) as CIO of Oregon operations. Currently, Mr. Johnson is responsible for production, profitability and general operations. Mr. Johnson has lived in Asia and Europe and speaks Japanese and French. Mr. Johnson holds a B.A. in Mathematics from the University of California, at Santa Cruz.

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